Anchor

Did you know? You can now book a personalised video message from your favourite Anchor! 

The job of an anchor enjoys tremendous popularity. He or she is the face that millions of families see every day and that people can recognise right away.

One needs to be an extrovert, self-assured, and uninhibited when speaking to excel in this line of work. 

With the introduction of satellite channels and the daily emergence of new news and entertainment channels, anchoring has become a popular career choice in the nation. Success in the field may be highly profitable for anchors.

An anchor is frequently referred to as a host, news reader, presenter, or news/program anchor, among other titles. There are three different kinds of anchors: stage anchors, news anchors, and programme anchors. News anchors/program anchors present news or programmes in entertainment media or news media, as opposed to stage anchors who broadcast live events. National, regional, and other languages are used by TV news anchors to present the news. Program anchors tend to focus on entertaining programming including award ceremonies, competitive shows, comedies, film-based programmes, food programmes, reality shows, sports, or conversation shows and debates, among other things.

The channel and the viewers are connected through the anchors. They are expected to have the most recent information about the world around them because they are more than just presenters.

They must possess the ability to keep viewers interested throughout the entire programme, whether it be lighthearted entertainment or serious news reports. Presenting a show and reading the news are difficult tasks. A program's anchor is in charge of not only presenting information but also making sure it is presented in an entertaining way.

A strong command of language and a sense of humour are requirements for the talent-based profession of anchoring. In order to make up for whatever verbal errors they may make, an anchor must always preserve their sense of humour and wit. The most vital prerequisite is knowing how to talk your way out of awkward circumstances.

Additionally, an anchor needs to be an information powerhouse. If you want to succeed in this industry, you must have a thorough understanding of politics, current events, and history. The performance of an anchor on stage has a significant impact on the show's popularity. If you are passionate about your job, you must constantly be available.

A few Examples of popular Anchors from India are Raghu Ram, Vishal Malhotra, Aman Malhotra, Saumya Tandon, and Arjun bijlani.