Top 25 Women Fashion Influencers in India

Discover the top 25 women fashion influencers in India who are setting trends and inspiring millions. Learn about their unique styles, Instagram presence, and impressive engagement rates. Stay ahead in fashion with these must-follow influencers!

Fashion influencers are the trendsetters of the digital age, using platforms like Instagram to share their unique styles, outfit ideas, and expert fashion tips. These creators, ranging from high-end fashionistas to everyday style enthusiasts, make fashion accessible for people of all tastes and budgets. Whether it’s glamorous party outfits, chic office wear, or sustainable fashion ideas, these women’s fashion influencers are leading the way with content that not only entertains but empowers.

From women’s street style Instagram accounts to top female fashion bloggers, these influencers help audiences explore trends, discover new brands, and feel more confident in their personal style. The best female fashion influencers on Instagram are shaping the future of fashion with fresh, relatable takes on everything from casual wear to couture, and their influence extends to a wide range of niches, including streetwear, high fashion, and casual chic. Whether you're looking for fashion inspiration from top women’s fashion Instagram accounts or seeking out the best female fashion influencers for styling tips, these creators offer the latest insights into all things style.

Who Are Women Fashion Influencers?

Women fashion influencers are individuals who inspire their audience by sharing their personal style, outfit ideas, and fashion tips. Through platforms like Instagram, they influence trends and encourage followers to express themselves through clothing. From casual wear to high-fashion looks, these influencers create content that is both relatable and aspirational for women of all tastes and styles.

Types of Fashion Influencers

Fashion influencers come in various niches based on their style, audience, and expertise. Here are some common categories:

1. High-Fashion Influencers: Collaborate with luxury brands and showcase designer wear.
2. Streetwear Influencers: Focus on casual, everyday looks that are trendy and accessible.
3. Sustainable Fashion Influencers: Promote eco-friendly fashion choices and ethical brands.
4. Body Positivity Advocates: Encourage self-love by embracing diverse body types in their fashion content.
5. DIY Fashion Influencers: Share creative ideas for customizing or making clothing.

These categories ensure that there’s an influencer for everyone, no matter the style preference or budget.

What Types of Content Do Fashion Influencers on Instagram Create?

Fashion influencers create engaging content to keep their audience inspired and entertained. Some popular types of content include:

• Outfit of the Day (OOTD): Posts and reels showcasing daily outfit inspiration.
• Styling Tips: How-to guides on pairing accessories, mixing colors, or styling particular trends.
• Fashion Hauls: Reviews of clothing and accessories from brands or online stores.
• Transition Reels: Eye-catching videos showcasing outfit transformations.
• Collaborations: Brand partnerships featuring new collections, launches, or exclusive discounts.
• Trend Spotting: Highlighting the latest styles and how to incorporate them into everyday life.

Their ability to consistently create fresh and innovative content keeps their followers engaged while making them an attractive choice for brands.

How Can Tring Help Your Brand Promote with Women Fashion Influencers?

With countless fashion influencers on Instagram, finding the right one to represent your brand can be a challenge. Tring simplifies this process by connecting you with India’s top fashion influencers, tailored to suit your brand’s goals and target audience.

Whether you’re launching a new collection, increasing brand visibility, or boosting sales, Tring provides a curated list of influencers who align with your brand's vision. Collaborating with these influencers ensures impactful campaigns that resonate with their followers, driving meaningful engagement and results.

Discover the perfect partner for your next fashion campaign with Tring and promote your brand’s presence in the fashion world!

Top Indian Women Fashion Influencers to Follow

Discover the top Indian women fashion influencers who are redefining style and trends on Instagram. From chic traditional wear to modern street style, these influencers are known for their unique sense of fashion and ability to inspire millions with their outfit ideas, beauty tips, and lifestyle content. Follow them for the latest in fashion inspiration, tips, and trends straight from India’s most influential style icons.

1. Komal Pandey

Komal Pandey is a trailblazer in the Indian fashion scene, celebrated for her bold, innovative outfits and vibrant color choices. She transitioned from a stylist at Popxo to an independent content creator, crafting a personal brand that has won accolades like Forbes India’s Top 100 Digital Stars and GQ India’s 35 Most Influential Young Indians. With 1.9 million followers, Komal enjoys an engagement rate of 5.62%, with her posts averaging 3 million views and 200k engagements.
Instagram ID: @komalpandeyofficial
Followers: 1.9 million

2. Ishita Mangal

Ishita Mangal is a pioneer in sustainable fashion and beauty, blending humor and creativity into her content. Her reels, often inspired by fantasy or cultural themes, resonate deeply with her audience, earning her the Elle Sustainability Award in 2024. With 9.3k average likes, 236 comments, and 2.63 million views per reel, Ishita has a growing base of engaged followers.
Instagram ID: @ishitamangal
Followers: Not specified

3. Kritika Khurana

Known as "ThatBohoGirl," Kritika Khurana captivates her audience with engaging GRWM videos and relatable fashion content. Beyond Instagram, she co-hosts a podcast with her sister titled What’s Up Sister? Kritika has 1.8 million followers, an engagement rate of 5-7%, and an average reach of 1 million views per post.
Instagram ID: @thatbohogirl
Followers: 1.8 million

4. Masoom Minawala

Masoom Minawala, an entrepreneur and content creator, has become an icon in Indian fashion, representing the country at events like the Cannes Film Festival 2024. She promotes Indian designers through her 100 Days of Supporting Indian Designers series and recently became a best-selling author with her book She’ll Never Make It. With 1.3 million followers, Masoom has an engagement rate of 3-4% and averages 600k views per post.
Instagram ID: @masoomminawala
Followers: 1.3 million

5. Rajvee Gandhi

Rajvee Gandhi is admired for her expressive videos and fashion-forward looks. Her popular series AnotherDayAnotherEvent offers an insider view into her styling process for events. Rajvee’s audience also supports her thrift store initiative, which donates a portion of proceeds to the Vishalakshi Foundation. She has 1.2 million followers, an engagement rate of 6-7%, and an average of 400k views per post.
Instagram ID: @rxjvee
Followers: 1.2 million

6. Aashna Shroff

Aashna Shroff is a Mumbai-based fashionista known for her personal style and beauty recommendations. Alongside her Instagram presence, she manages a home décor page called The Snob Home, offering chic design ideas. With 1 million followers, Aashna boasts an engagement rate of 3-4%, garnering an average of 400k views per post.
Instagram ID: @aashnashroff
Followers: 1 million

7. Surbhi Rathore

Surbhi Rathore blends trendiness with relatability, showcasing a variety of styles from ethnic to chic Western wear. Her series Outfits from Scratch highlights her creativity in designing custom traditional attire. Surbhi has 3.7 million followers, with an engagement rate of 3-4% and a remarkable 3.5 million views per reel.
Instagram ID: @surbhirathore3_
Followers: 3.7 million

8. Somya Daundkar

Somya Daundkar combines her passion for dance with her love for fashion, showcasing vibrant Indian outfits in her performances. Her content captures her energetic personality and has taken her to destinations like UAE, Thailand, and Kerala. Somya has 2.8 million followers, with an engagement rate of 8-10% and 1 million average views per post.
Instagram ID: @somya_daaundkar
Followers: 2.8 million

9. Isha Borah

Isha Borah’s aesthetic content and fashion-forward looks have made her a sensation in the Indian fashion scene. Known for her 30-day spring outfit series, she offers daily inspiration with trendy and floral styles. With 1.8 million followers, Isha achieves an engagement rate of 5-6%, averaging 2 million views per post.
Instagram ID: @ishaborah
Followers: 1.8 million

10. Aayushi Verma

Aayushi Verma is a favorite among Gen Z for her creative fashion transition videos and trendy outfit ideas. Her collaborations with brands like Venus India have achieved millions of views, highlighting her influence. Aayushi has 1.5 million followers, an engagement rate of 8-10%, and an average of 2 million views per post.
Instagram ID: @aayushiivermaa
Followers: 1.5 million

11. Doll Daundkar

Doll Daundkar is celebrated for her exceptional creativity and makeup artistry, particularly showcased in her stunning Halloween looks. Her engaging content captivates her audience and highlights her skills in fashion and makeup.

• About the creator: With an impressive 1.2 million followers, Doll shares GRWM videos, seasonal fashion trends, and detailed makeup tutorials that inspire her audience to replicate her mesmerizing looks.
• Key Achievements:
1. Attended the IIFA Awards 2022 at Yas Island.
2. Consistently achieves 500k views and 25-30k engagements per post with a 5-6% engagement rate.
3. Collaborated with her sister, Somya Daundkar, on a reel that garnered 1.6 million views and 130k engagements.

Instagram ID: @doll.daundkar
Followers: 1.2M

12. Rupali Hasija

Rupali Hasija stands out as a rare blend of fashion influencer and motivational speaker, known for her stylish outfits and impactful messages.

• About the creator: With 1.1 million followers, Rupali combines fashion, lifestyle, skincare, and motivational content, crafting dresses inspired by various trends that amaze her fans.
• Key Achievements:
1. Featured in Forbes Top 100 Digital Stars in 2022.
2. Delivered a TEDx talk at TEDxMGMU in 2023.
3. Receives 3-4% engagement with 1 million views and 45k-50k engagements per post.

Instagram ID: @curlgirlofficial
Followers: 1.1M

13. Meghna Kaur

Known for her ravishing looks and captivating captions, Meghna Kaur influences her audience to stay trendy with her fashionable content.

• About the creator: With 1.1 million followers, Meghna shares fashion recommendations, honest reviews, and travel adventures across various countries, earning her immense admiration.
• Key Achievements:
1. Attended GQ India’s 35 Most Influential Young Indians 2024.
2. Co-hosts The Frenemies Podcast with Radhika Seth.
3. Achieves 3-4% engagement with 500k views and 20-30k engagements.

Instagram ID: @shetroublemaker
Followers: 1.1M

14. Aarushi Dutta

Aarushi Dutta's bold personality and experimental fashion sense make her a top influencer admired for her writing and stylish posts.

• About the creator: With 1.1 million followers, Aarushi blends mesmerizing fashion ideas with heartfelt poems and captions, inspiring fans with her creative expressions.
• Key Achievements:
1. Attended the Pinkvilla Style Icon Awards with AJIO in 2023.
2. Won the Influencer of the Year award by Exhibit in 2022.
3. Boasts a 6-8% engagement rate with 500k views and 30-50k engagements.

Instagram ID: @aarushidutta
Followers: 1.1M

15. Ginni Kapoor

Known for her dimples and mesmerizing looks, Ginni Kapoor captivates her audience with stunning reels and fashion-forward content.

• About the creator: With 1.1 million followers, Ginni is a go-to influencer for beauty, health, and fashion endorsements. Her detailed outfit descriptions further enhance her appeal.
• Key Achievements:
1. Starred in the music video Mutiyaar (April 2024).
2. Achieved 6.6 million views on a recent reel with 200k engagements.
3. Maintains a 7-10% engagement rate with 200k views and 15-20k engagements.

Instagram ID: @ginni.kapoor.7
Followers: 1.1M

16. Aashna Hegde

Aashna Hegde blends her impeccable fashion sense with cultural pride, creating engaging and creative content for her audience.

• About the creator: With 1.1 million followers, Aashna's GRWM videos and stunning visuals showcase her creativity, helping fans replicate her iconic looks.
• Key Achievements:
1. Named Beauty Creator of the Year at Myntra Glammy Awards.
2. Walked the ramp at New York Fashion Week for Archana Kochhar.
3. Consistently receives 1 million views and 50k engagements with a 5% engagement rate.

Instagram ID: @aashnahegde
Followers: 1.1M

17. Nitibha Kaul

Nitibha Kaul is a renowned fashion influencer and celebrity who gained fame as a popular contestant on Bigg Boss Season 10. Her charming personality and impeccable fashion sense have made her a favorite among fans. She is often referred to as the “goddess of hotness” due to her stunning looks and style.

Nitibha left her corporate job at Google to pursue her passion as a full-time content creator. She shares trendy outfit ideas, glamorous photos, and fashion tips with her audience. Her bold career choices and success in the fashion industry have inspired many.

• Highlights:
1. Winner of the Cosmopolitan India Fashion Influencer of the Year 2024 award.
2. Walked the ramp at the Blenders Pride Fashion NXT Festival in Pune.
3. Average Views: 200k
4. Average Engagements: 10k

Instagram ID: @nitibhakaul

Followers: 1 million

18. Nancy Tyagi

Nancy Tyagi is an exceptional fashion creator known for designing and stitching her own stunning outfits. She made headlines for her debut at the 77th Cannes Film Festival, becoming the first influencer to walk the red carpet in a dress she made herself.

Her creativity and hard w0ork are reflected in her reel series, “100 Days of Outfits from Scratch,” which showcases her extraordinary talent. Nancy’s pink ruffled gown from Cannes became a viral sensation, solidifying her reputation as a skilled designer and influencer.

• Highlights:
1. Walked the red carpet at the 77th Cannes Film Festival.
2. Attended the Femina X MamaEarth Awards.
3. Engagement Rate: 5-6%
4. Average Views: 6 million
5. Average Engagements: 350k

Instagram ID: @nancytyagi___

Followers: 1.8 million

19. Miesha Iyer

Miesha Iyer is a multifaceted fashion influencer, actor, and video jockey known for her ability to elevate casual outfits into iconic looks. She regularly shares fashion tips, elegant outfit details, and travel experiences with her followers.

A seasoned reality show participant, Miesha appeared in Ace of Space (Season 1), Bigg Boss Season 15, and was the first runner-up in Splitsvilla Season 12. Her collaborations and music video releases highlight her versatility and creative skills.

• Highlights:
1. Featured in the music video “That’s How We Flex” with Prince Narula.
2. First runner-up in Splitsvilla Season 12.
3. Engagement Rate: 5%
4. Average Views: 200k
5. Average Engagements: 8-10k

Instagram ID: @mieshaiyer

Followers: 1 million

20. Khushi Karki

Khushi Karki is a versatile fashion influencer known for blending authenticity and trends in her content. She excels in creating transition reels, makeup tutorials, and POV videos.

Her recent viral reel as Bibbojaan, a character from the movie Heeramandi, demonstrated her creativity and editing skills. Khushi’s ability to create relatable yet aesthetically appealing content has earned her a loyal fanbase.

• Highlights:
1. Invited to the Tecno Camon 20 Explorer’s Lounge.
2. Transition reel as Bibbojaan garnered over 1.3 million views.
3. Engagement Rate: 6%
4. Average Views: 300k
5. Average Engagements: 20k

Instagram ID: @khushikarkiofficial

Followers: 965k

21. Shivani Singh

Shivani Singh is a model and actress who seamlessly blends fashion with travel content. Her versatile style includes vacation wear, traditional attire, and gym outfits, often paired with detailed outfit recommendations for her followers.

From modeling for major brands to being a finalist in Miss Diva Universe 2014, Shivani’s journey exemplifies her passion for fashion and entertainment.

• Highlights:
1. Walked the ramp at the Blenders Pride Fashion NXT Festival.
2. Finalist in Miss Diva Universe 2014.
3. Engagement Rate: 4%
4. Average Views: 50k
5. Average Engagements: 2k

Instagram ID: @shivani.singhh

Followers: 841k

22. Megha Bhunia

Megha Bhunia is a fashion influencer, entrepreneur, and motivational speaker who has risen to fame from humble beginnings. She creates diverse content, including summer styling tips, transition reels, and GRWM videos, inspiring her audience through both fashion and motivational messages.

Her story has been featured in prominent media outlets, highlighting her journey from a small village to becoming a top influencer.

• Highlights:
1. Featured in Global Spa Magazine and Midday Media.
2. Creates inspiring content and recommends books and movies for personal growth.
3. Engagement Rate: 5-6%
4. Average Views: 500k
5. Average Engagements: 30k

Instagram ID: @vogue.invein

Followers: 802k

23. Niharika Jain

Niharika Jain is celebrated for her fun and authentic content, which includes fashion challenges, styling tips, and posing tutorials. She engages her audience with relatable and creative videos, often reviewing viral fashion products.

In addition to her fashion expertise, Niharika provides posing guides, helping her followers enhance their social media presence.

• Highlights:
1. Delivered a TEDx talk at TEDxBRAC.
2. Featured in outlets like The New Indian Express, Social Nation, and News18.
3. Engagement Rate: 4%
4. Average Views: 500k
5. Average Engagements: 20k

Instagram ID: @_niharikajain

Followers: 767k

24. Sukhmani Gambhir

Sukhmani Gambhir is a fashion icon who specializes in Indian wear. Her effortlessly chic style features traditional and contemporary outfits, including lehengas, sarees, and salwar kameez sets.

Her Indian wear styling tips, covering accessories, makeup, and footwear, make her a go-to source for traditional fashion inspiration.

• Highlights:
1. Walked the ramp at Lakme Fashion Week 2024 for Geisha Designs.
2. Attended the L’Oreal Professional Indian Hairdressing Awards.
3. Engagement Rate: 3-4%
4. Average Views: 400k
5. Average Engagements: 15k

Instagram ID: @sukhmanigambhir

Followers: 707k

25. Shaurya Sanadhya

Shaurya Sanadhya Tulshyan is a celebrated fashion influencer and entrepreneur, known for her Modest Styling Series and her clothing line, the Shaurya Sanadhya Label. Her content blends ethnic and Western fashion, earning her widespread recognition.

As an avid traveler, Shaurya often combines travel stories with fashion insights, inspiring her followers with her creative styling.

• Highlights:
1. Recent video gained 2.4 million views and 170k engagements.
2. Collaborated with Aakriti Rana, garnering 1.2 million views.
3. Engagement Rate: 2.5-3%
4. Average Views: 200k
5. Average Engagements: 5k

Instagram ID: @shauryasanadhya

Followers: 657k

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