Micro Food Influencers in India

Q: What is a micro food influencer?

A micro food influencer is an individual on social media who specializes in creating content related to food and recipes. They typically have a follower count between 10,000 to 50,000 and boast a highly engaged audience.

Q: Why should I consider working with micro food influencers?

Micro food influencers offer authentic engagement with their niche audiences. Their followers trust their recommendations, making them highly effective for targeted marketing campaigns.

Q: How do micro food influencers differ from macro influencers?

Micro food influencers have a smaller but highly engaged audience compared to macro influencers. This often results in more authentic interactions and higher engagement rates per post.

Q: What type of content do micro food influencers typically create?

They create a variety of content including recipe tutorials, food reviews, culinary tips, and lifestyle posts that revolve around food.

Q: How can partnering with micro food influencers benefit my brand?

Partnering with micro food influencers can enhance your brand's reach, authenticity, and credibility. Their niche expertise helps in connecting with a targeted, engaged audience.

Q: What criteria should I consider when selecting a micro food influencer?

Look for alignment with your brand values, audience demographics, engagement rates, content quality, and follower count (typically under 50,000).

Q: How can I measure the success of a campaign with a micro food influencer?

Success can be measured through engagement metrics (likes, comments, shares), follower growth, website traffic, and conversions or sales generated from the campaign.

Q: What are the costs associated with partnering with micro food influencers?

Costs can vary based on the influencer's follower count, engagement rate, and the type of content required. It's often more cost-effective compared to working with macro influencers.

1. Vibhuti Paliwal

Vibhuti Paliwal's Instagram feed is a delightful blend of mouth-watering dishes and picturesque places. Her posts resonate with food enthusiasts all over India, making her a significant micro food influencer. Brands can leverage her influence to reach a dedicated audience that trusts her recommendations on food and drinks.

Instagram ID: @bon_appetit_199

Followers: 50k+

2. Nisha Dhingra

Nisha Dhingra is known for her insightful food reviews and vibrant posts. Her honest and engaging content helps her connect deeply with her audience. Brands looking for a microfood influencer whose followers trust her recommendations should consider partnering with Nisha.

Instagram ID: @foodie.nisha

Followers: 49k

3. RiyaKolkata

RiyaKolkata’s love for food is evident in her visually appealing and taste-bud tantalising posts. She consistently engages her audience with reviews and experiences of various cuisines. Brands in the food industry can benefit from her ability to influence her followers’ food choices.

Instagram ID: @hungry_boti

Followers: 49.5k

4. Anu Joseph

Anu Joseph serves a perfect mix of food and lifestyle content that appeals to a broad range of audiences. Her inviting posts and detailed descriptions make her a powerful micro food influencer. For brands aiming to enhance their visibility and reach in the culinary domain, Anu is an excellent fit.

Instagram ID: @anususamajoseph

Followers: 50k

5. Akshat Mishra

Akshat Mishra's food blog is a visual treat, filled with mouth-watering dishes and unique food experiences. His content resonates well with his audience, and brands can leverage his influence to promote their products in a compelling and authentic way, positioning him among the top Instagram food influencers.

Instagram ID: @the.inspiring.foodie

Followers: 49.2k

Partner with Top Micro Food Influencers Via Our Platform

You can discover the perfect micro food influencers through our platform. We boast a large network of over 15,000 celebrities ready to enhance your influencer marketing efforts. Our extensive database ensures you can find the right micro influencer for your brand promotions.

Whether you need food influencers, lifestyle influencers, or movie stars, we have the connections you need. Our varied selection makes it simple to find the ideal match for your brand. Collaborating with these influencers is easy. Our platform is designed to help you identify and engage with micro influencers efficiently, ensuring your brand gets the attention it deserves. Let us assist you in enhancing your brand with the right micro food influencers.

6. Neha Ashok Gupta

Neha Ashok Gupta shares her food journey through beautiful pictures and captivating stories. Her authentic approach to food content has made her a respected influencer. Collaborating with Neha can help brands gain credibility and reach within her engaged follower base, especially among Gen Z food influencers.

Instagram ID: @nehagupta.cybrotechs

Followers: 47.4k

7. Nemat Ahmad

Nemat Ahmad’s posts are a tribute to culinary innovation and flavour experiments. Her step-by-step guides and detailed recipes are perfect for aspiring cooks and food lovers. With a gift for blending traditional and modern cooking techniques, Nemat captivates her audience with visually appealing and mouth-watering creations. As an emerging name among food micro influencers, her ability to make complicated dishes accessible and enjoyable has earned her a dedicated following.

Instagram ID: @nemat.khana

Followers: 49.1k

8. Vikas Silwal

Vikas Silwal shares his culinary adventures through engaging posts and delightful recipes. His dedication to creating authentic food content has made him a beloved figure among micro food influencers.

Instagram ID: @flavourful_minds

Followers: 48.4k

9. Food Crazer (Anil Bisht)

Anil Bisht, popularly known as Food Crazer, is a notable micro influencer with a substantial follower count on Instagram. Anil's content is centred around his passion for culinary delights, showcasing a variety of mouth-watering dishes and innovative recipes.

Anil's expertise and creativity have solidified his reputation among food micro influencers, a niche that values authenticity and engagement. His visually appealing posts not only capture the essence of each dish but also inspire his audience to explore new culinary experiences.

Instagram ID: @foodcrazer

Followers: 49k

10. Shalini Dalmiya

Shalini Dalmiya’s genuine love for food content has earned her a respected position among food micro influencers. As a vibrant presence in the micro influencer food space, Shalini seamlessly blends her passion for cuisine with lifestyle elements, creating a unique and relatable experience for her followers.

Through her posts, Shalini not only showcases delicious dishes but also invites her followers to explore a well-rounded lifestyle enriched with culinary delights.

Instagram ID: @shalinidalmiya

Followers: 46.7k

Additional Micro Food Influencers

There are numerous other influential Indian food personalities on Instagram who continue to make a mark in the culinary world. These emerging and established figures bring a variety of styles and flavours to their content, offering their followers a rich tapestry of culinary inspiration.

Name	Followers	Instagram ID
The Wicked Soul	48.8k	@thewickedsoul
Kunal	48.3k	@weekendtales
Sneha Panda	48.7k	@thegluttonjournal
Sasha Jain	48.6k	@thesassysasha
Alishba Chapsi Fernandes	48.5k	@outandaboutwithchapsi
TwinsbyTaste	47.8k	@twins_by_taste
Bhaskar Mamoria	37.7k	@thefoodiefort
MyTasteTest	48.2k	@mytastetest
A.blogs	41.8k	@anisha_blogs_
Eating Challenge Boys	47.6k	@eatingchallengeboys
Ahteshaam Hublikar	48.2k	@iamahteshaam
Tiny Chef Juhi	48.2k	@thattinychef
BOMBAY KA BLOGGER	45.5k	@thebombayexplorer_
amashaamasala Jai Guru Ji	48.4k	@amashaamasala
DINE WITH AM	47.9k	@dine_with_am
FoodFitFashionFlying (FFFF)	47.8k	@foodfitfashionflying
Swati Khosla	47.7k	@thegirlinphulkari
Harshit - platesezubantak	46.5k	@plate_se_zuban_tak
Megala Elangovan	48.3k	@foodsofindia20
Shilpi Singh	48.9k	@shilpi_kitchen

Partnering with the top Instagram food influencers featured in this blog can be a game changer for your brand. These micro food influencers, each with under 50,000 followers, bring authentic engagement and niche expertise to the table. Their dedicated and highly interactive audiences can significantly enhance your brand's reach and authenticity, making them an excellent addition to your marketing strategy.

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Food Bloggers on Instagram	South Indian Food Bloggers on Instagram	Food Influencer
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