25+ Lifestyle Influencers in Chennai - 2024

Explore 25+ lifestyle influencers in Chennai who are shaping trends across fashion, beauty, travel, and wellness. Known for their authentic style and engaging content, these influencers bring a unique blend of tradition and modernity, making Chennai a digital hub of creativity and inspiration for all audiences.

Lifestyle influencers in Chennai are redefining trends, and setting the tone for style, wellness, and culture across digital platforms. From fashion tips to travel diaries and everyday wellness, these influencers make lifestyle inspiration feel accessible and engaging for a wide audience. Chennai’s influencers bring a unique perspective, blending traditional Tamil culture with modern trends, and creating content that feels authentic and relatable.

In this article, we’ll introduce you to 25 of Chennai’s top lifestyle influencers who are making waves across Instagram, YouTube, and beyond. Each of them has its own unique voice—some focus on fashion, while others dive into beauty, food, or sustainable living. What ties them together is their commitment to sharing what they love and connecting with their followers on a personal level.

Whether you’re a brand looking for collaboration or simply looking for some fresh inspiration, these influencers are worth following. From those with thousands of followers to others in the hundreds of thousands, they offer something for everyone, celebrating both the local culture and the universal themes that resonate with their fans. Let’s get to know these trendsetters and see how they’re shaping the lifestyle scene in Chennai.

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25 Best Lifestyle Influencers in Chennai

1. ESWAR VIRAT - __xxeshuxx - 10k followers

Eswar Virat captivates his audience with his exceptional cricket skills and insightful commentary on the game. He shares behind-the-scenes glimpses of his training, matches, and personal experiences, fostering a strong connection with fans. His focus on sportsmanship and dedication inspires aspiring cricketers, making him a relatable and motivating figure in the sports community.

2. MALAIKA DESINGH - chamundi_malaika - 14.7k followers

Malaika Desingh, is a board member of the Snegithi organization and crowned 'Miss International Queen' in 2011, is staunch social activist dedicated to the welfare of the transgender community. She emphasizes the importance of self-confidence, educational qualifications, and the willingness to start small to achieve success in the fashion industry. Malaika's journey and advice exemplify the changing scenario for transgender individuals in the world of beauty, showcasing how far the industry has come and the potential for further inclusivity and opportunity.

3. PRINGLE JONES - pringlejones_ - 12.6k followers

Pringle Jones stands out with his dynamic dance style and innovative choreography that seamlessly blends various genres. As a top 12 finalist on "Dance India Dance," he brings a wealth of experience and creativity to his performances. His engaging tutorials and behind-the-scenes content provide valuable insights for aspiring dancers, while his authentic interaction with followers fosters a supportive community. Pringle's passion for dance and commitment to artistic expression resonate deeply with his audience.

4. AVANTIKA KANAGARAJ - avantika_kanagaraj - 100k followers

Avantika works for a production company named The Route, associated with Jagadish Palanisamy, who co-produced "Leo. Avantika distinguishes herself through her deep understanding of the film production landscape and her creative vision. Working closely with a prominent figure like Jagadish Palanisamy, she brings a fresh perspective to projects, emphasizing storytelling and artistic integrity. Her ability to connect with her audience through insightful behind-the-scenes content and industry insights fosters a strong community of aspiring filmmakers and enthusiasts. Avantika's commitment to innovation and collaboration in the film industry makes her a standout voice in the production space.

5. DINESH COACH ATHLETE - dinesh_1rm - 10.6k followers

Dinesh stands out as a certified personal trainer and accomplished athlete, having earned titles like Mr. Chennai, Mr. Tamil Nadu, and Mr. South India in the NPC. His expertise in fitness training and bodybuilding is complemented by a personalized approach, helping clients achieve their health and fitness goals. Dinesh actively engages with his followers through motivational content, workout tips, and nutrition advice, fostering a supportive community for fitness enthusiasts. His dedication to empowering others in their fitness journeys makes him a respected figure in the industry.

6. SUGENDRAN SUGAN - sugan___smiley - 17k followers

Sugendran Sugan stands out by seamlessly blending travel adventures with high-fashion aesthetics. His unique style showcases vibrant outfits that reflect the cultures and destinations he explores, making his content visually captivating. Sugendran prioritizes authenticity and sustainability, often highlighting local artisans and eco-friendly fashion choices. His engaging storytelling and interactive posts encourage followers to share their own travel experiences, creating a strong sense of community. With a focus on both style and substance, Sugendran inspires others to explore the world with flair

7. PRAVEEN XP - starboy_unofficial_ - 11.7k followers

Praveen XP distinguishes himself as a multifaceted talent in the fashion and entertainment industry. As Mr. Grand Tamil Nadu 2024 and a top 15 finalist in Mr. India World, he brings a unique blend of charisma and style to his runway and acting endeavours. Praveen engages his audience with captivating visuals and behind-the-scenes content, showcasing his journey in the modeling world. His passion for fashion and commitment to promoting brands through authentic storytelling resonate with followers, making him a sought-after influencer who inspires both aspiring models and fans alike.

8. ALI - animated_ali_ - 16.4k followers

Ali stands out as a fitness model and athlete in the TN Men's Physique circuit, showcasing an impressive physique and dedication to health. His content focuses on workout routines, nutrition tips, and motivational insights, inspiring followers to pursue their fitness goals. Ali's authentic approach and engaging personality foster a strong connection with his audience, making fitness accessible and enjoyable. By sharing his journey and expertise, he encourages others to embrace a healthy lifestyle while highlighting the importance of discipline and perseverance in achieving success.

9. VINOTH GANA - ganavinoth_offical - 24.3k followers

Vinoth Gana stands out as a versatile talent in the entertainment industry, thriving as a playback singer, lyricist, and actor. His passion for music is evident in his emotive singing style, which resonates with audiences. As a lyricist, he crafts poignant and relatable lyrics that enhance his songs and connect with listeners on a deeper level. Vinoth's engaging presence in films adds another dimension to his artistry, allowing him to showcase his multifaceted skills. His ability to interact with fans and share his creative journey fosters a strong community, inspiring aspiring artists to pursue their dreams in music and acting.

10. AJITH KUMAR - _ajith.kumar_ - 12.2k followers

Ajith Kumar stands out as a multifaceted creator with a diverse skill set that spans professional cricket, acting, directing, modelling, dancing, and singing. His dynamic presence in each field showcases not only his talent but also his passion for the arts and sports. Ajith engages his audience through creative video content that highlights his various pursuits, offering a unique blend of entertainment and inspiration. His ability to connect with fans across different platforms and share his journey fosters a vibrant community, encouraging others to explore their diverse interests and talents.

11. SANDY SANDHYA - sandy_ettiyappan - 20k followers

Sandy Sandhya stands out in the fashion and beauty space with her keen eye for style and innovative beauty tips. She combines trendy looks with timeless elegance, often showcasing how to adapt high-fashion elements for everyday wear. Her authentic approach to beauty emphasizes self-expression and confidence, inspiring followers to embrace their individuality. Sandy engages her audience through tutorials, product reviews, and personal stories, creating a relatable and supportive community that celebrates diversity in beauty and fashion.

12. ALLEN ARUN - arunn_dev - 17.1k followers

Allen Arun captivates his audience with a distinctive flair for fashion and beauty, merging contemporary trends with classic styles. His content often features styling tips, makeup tutorials, and product recommendations that empower followers to enhance their own looks. Allen’s approachable personality and commitment to authenticity foster a strong connection with his audience, making fashion accessible to everyone. By sharing his personal journey and insights, he inspires others to express themselves confidently through their style and beauty choices.

13. ABHINASH GANAPATHI - abhinash_ganapathi - 14k followers

Abhinash Ganapathi stands out as a multifaceted talent in the entertainment and business sectors. As the 1st runner-up of Mr Chennai International 2019, he brings a charismatic presence to his modelling and acting career, currently showcased on @zeetamizh. In addition to his artistic endeavours, Abhinash is the CEO of two brands, @opulence_forevers and @spot.__.light, demonstrating his entrepreneurial spirit. He also serves as CFO of @geektheory, highlighting his versatility and leadership skills. His ability to balance creative and business pursuits inspires aspiring models and entrepreneurs alike, making him a prominent figure in both fields.

14. AISHWARYA RAGUPATHI - aishwarya_ragupathi - 62.7k followers

Aishwarya Ragupathi is gaining recognition for her role in the highly anticipated film Captain Miller (2024). Her performance in this action-packed period drama has showcased her acting prowess and ability to bring complex characters to life. As the film features a star-studded cast, Aishwarya's involvement marks an exciting milestone in her career, highlighting her potential as a prominent actress in the industry. Fans are eager to see how she contributes to this cinematic experience.

15. PJ - preetha_jenifer - 12.8k followers

PJ stands out for her curated blend of chic fashion and authentic beauty tips, complemented by stunning travel experiences. Her engaging interaction with followers, including Q&A sessions and personalized recommendations, fosters a strong community feel. Additionally, her commitment to sustainable fashion choices resonates with eco-conscious audiences.

16. PTHK - prathek_pk - 47.5k followers

Prathek PK captivates his audience with authentic daily vlogs that blend adventure and personal storytelling. His vibrant personality and relatable content create a strong connection with followers. Additionally, his focus on showcasing diverse travel experiences and local cultures sets him apart, making his channel not just entertaining but also enriching for viewers seeking travel inspiration.

17. VISHAL SRINIVASAN - vishal_srinivasan - 13.8k followers

Vishal Srinivasan is a talented photographer known for his motto "Innovate The Moment." He specializes in fashion and advertising photography, capturing striking visuals that tell compelling stories. His unique perspective and artistic approach set him apart, making his work stand out in a competitive industry. With a keen eye for detail and a passion for creativity, Vishal consistently delivers fresh and innovative imagery that resonates with both clients and audiences.

18. RAJA SEKAR - watchout_raja - 35.5k followers

Raja Sekar is a dynamic video creator who embodies the mantra "No pain, no gain" in his content. A passionate cricket lover, he shares engaging videos that celebrate the sport and promote a vibrant lifestyle. His enthusiastic approach to cricket, combined with a focus on enjoyment and motivation, resonates with fellow fans and inspires viewers to embrace both sports and life to the fullest.

19. Aishwarya Suresh & Priyanka Suresh - sisterslifestylediary - 110K

Aishwarya and Priyanka Suresh are dynamic bloggers celebrated for their diverse content that spans fashion, food, travel, and lifestyle. As BOI Recognized Creators and Reels Award Winners, they have established themselves as influential figures in the blogging community. Their engaging storytelling, vibrant visuals, and authentic recommendations have earned them the title of Best Lifestyle Influencer in 2022. As founders of @multituskers, they inspire their audience with a perfect blend of creativity and practicality, all while based in Chennai.

20. Mirra Devi - theglitzybowl - 10k

Mirra Devi is an orthodontist who seamlessly blends her professional expertise with a passion for fashion. Known for her motto "Dressing up my feed, one outfit at a time," she shares a unique perspective on dental health while showcasing her stylish outfits. Her ability to connect with followers through both her clinical knowledge and personal style sets her apart, making her a relatable figure in the health and lifestyle space. With a focus on promoting confidence through both smile and style, Mirra inspires her audience to embrace their individuality.

21. Churthika Seyyone - churthikaseyyone - 26.3k

Churthika is a multifaceted influencer who covers a wide range of topics, including beauty, photography, women's fashion, and lifestyle vlogs. Her creative approach to content creation showcases not only her personal style but also her eye for aesthetics in photography. With engaging vlogs that offer insights into her daily life and fashion choices, she connects deeply with her audience, inspiring them to explore their own creativity and style. Churthika's diverse content and relatable personality make her a go-to source for inspiration in beauty and lifestyle.

22. Sarath Kumar - itssarathhere - 1M

Sarath is a versatile influencer known for his engaging content across a variety of topics, including books, food, lifestyle, photography, technology, and travel. His passion for storytelling shines through in his posts, where he shares insightful reviews, culinary adventures, and stunning visuals from his travels. By blending his interests, Sarath offers a holistic view of modern living, appealing to a diverse audience. His authentic approach and informative content make him a trusted source for anyone looking to explore new ideas and experiences.

23. Bavithra B - bavithraofficial - 206k

Bavithra B is a multifaceted artist known for her work as an anchor, actress, and model. Crowned Miss South India 2017, she brings a blend of charisma and talent to her projects. Bavithra's engaging presence on screen and her ability to connect with audiences make her a standout figure in the entertainment industry. With a focus on empowering narratives and artistic expression, she inspires many through her diverse roles and creative endeavours.

24. Suruthi Periyasamy - suruthiperiyasamy - 164k

Suruthi is a dynamic influencer celebrated for her diverse content, which encompasses beauty, lifestyle, women's fashion, food, health, and travel. Her engaging posts combine practical tips with personal anecdotes, making her relatable to a wide audience. Suruthi's aesthetic eye and authentic voice shine through in her visuals and storytelling, inspiring followers to embrace a balanced and stylish lifestyle. Whether sharing beauty hacks or travel experiences, she fosters a sense of community and empowerment among her viewers.

25. Masudha Taj - masudha_blogs - 88k

Masudha is a versatile influencer known for her engaging content across beauty, lifestyle, restaurants, food, home decor, and women's fashion. With a keen eye for aesthetics, she shares stylish outfit ideas, home inspiration, and delicious food recommendations, making her a go-to source for lifestyle enthusiasts. Her authentic style and relatable approach enable her to connect with her audience, inspiring them to enhance their everyday lives with beauty and creativity. Whether showcasing a new restaurant or offering home decor tips, Masudha’s content resonates with those seeking a chic and fulfilling lifestyle.

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